Clean it or bin it? A year from now we may look back at August 2018 as a pivotal shift in how SEO works, on par with the introduction of Google Panda and Penguin (if less cutely named). So many blogs are now just echoing Marie’s initial EAT thoughts from earlier in the month. I hope this data helps you track down the specific issue for your site, and yes Part 3 is forthcoming and will focus on just that (we’ve been so flooded with clients looking for help that publishing blog posts has taken a bit of a back seat for the time being). You can’t argue with data! Ce site vous permettra de consulter de façon détaillée les crimes et délits enregistrés en France entre 2012 et 2019 par les services de Police Nationale et de Gendarmerie Nationale. To name a few: Of course, most big online publishers are part of a network, so this is far from conclusive. My research was to find the formula that Google was using. This fits with the “Query Intent” hypothesis: location doesn’t matter much if I’m researching measles, but it does if I want to buy a new mountain bike. Really interesting article, it helps me in my study about digital marketing and research. Let’s get right to the good stuff: data! We also looked at various automated readability scores like Flesch-Kincaid grade level, etc. However, the only other option I can think of right now is that it uses Amazon API to seamlessly integrate the product ads into each article. Create a free forum : PHPBB3 You can create a free forum on Forumotion in seconds, without any technical knowledge and begin to discuss on your own forum instantly! I am not in the health niche, very different to be honest. :). Still, some sites with broad topics such as health24.com recorded traffic gain. I guess that’s why they called it a “broad, core algorithm update”? Well-structured content, such as tables of contents, headers, bullet points, pull quotes, and metadata. For example, site-wide Quality scores like Panda have always been impacted by technical SEO issues like thin content and duplicate content. Would they deem it or the author credible enough to link users to it? Next time someone asks you, “What is the Google Medic update?” we hope you’ll have enough data to answer accurately. Empty Spray Bottle White Vinegar (See my post on How Vinegar Gets Bad Odors Out of HE Washer Machines) Dish Soap with Orange Scent, or Wild Orange Essential Oil (You Can Buy Here), (note: I have found that essential oils produce the best results). Eagerly waiting for the grand finale. Based on that preliminary analysis and initial reports in the SEO blogosphere, we came up with a list of 27 potential culprits to analyze further, such as the presence of contact information, quality of an author’s credentials, and link velocity. It’s been busy at CanIRank but we will definitely let you know once it’s posted! Traffic went down 50%, yes 50%. The current SERP results seem quite generic where you have the same sites at the top for most of health related queries. We have reached the point of shooting them. EzineArticles.com allows expert authors in hundreds of niche fields to get massive levels of exposure in exchange for the submission of their quality original articles. Smart SEOs ignore those “Google’s 200 Ranking Factors Finally Revealed!” clickbait posts and instead spend a lot of time on competitive analysis to understand which factors matter for the specific keywords they’re interested in. Great article! Leaving the low authority guys that weren’t seen, to dance to the top. Another recommendation from the E-A-T crowd was to add contact information on every page, or at the very least have a robust Contact Us page with phone, email, physical address, etc. Which begs the question, would Google trust this information to users? Bing helps you turn information into action, making it faster and easier to go from searching to doing. I also enjoyed the RankRanger post, as well as Glenn Gabe’s analysis: https://www.gsqi.com/marketing-blog/august-1-google-algorithm-update-analysis-and-findings/ Remarkably, despite this being one of the biggest updates in a while, it seems that almost everyone else just accepted the EAT hypothesis without doing any analysis of their own. In other words, the Quality Rater Guidelines tell us the types of sites Google wants their signals to boost, not the signals themselves. We haven’t looked into domain age at all, but I imagine some of the newer sites that went from 0-60 thanks to being part of a media conglomerate (BestProducts.com, TheBalanceCareers, VeryWellFamily, etc…) would register as a bit of an anomaly in that regard. The It List: The Irish accents of 'Wild Mountain Thyme,' reality show drama in 'House of Ho,' and more pop culture highlights of the week In general from what I’ve seen the sites that Google marked in August as “bad” keep dropping. Thank you for the kind words, Kaycie! Despite nailing all of the “hard stuff” like content quality and great links, SelfHacked made a basic technical SEO error and didn’t configure their WordPress properly to prevent indexing of images on individual pages. Thank you for sharing this wonderful post. We have reached the point of shooting them. The Diamond Level of membership represents the ideal EzineArticles Expert Author and is the highest level of authorship that can be obtained on EzineArticles. We’re not trying to imply weighting or even utilization of specific signals — our objective is to identify possible areas for further analysis and experimentation so that we can guide our clients (and you!) I’m sorry, but I’ve tried ammonia, ammonia-soap mix, hot pepper/garlic mash, hot pepper/garlic spray, hot pepper flakes, dirty cat litter, and human hair. Trending political stories and breaking news covering American politics and President Donald Trump This 3-part series on Google’s latest core algorithm update (“Medic Update”) is our attempt to help elevate the conversation around algorithm updates to more of an evidence-based exploration focused on specific algorithmic signals rather than intangible high-level objectives. Those sites that covered one topic in depth such as diabetes.org.uk recorded high gain. What is a “Broad, Core Algorithm Update”? Where was it made, how does the company treat their employees, what is the company’s philosophy on fashion or environmental issues, can I wear this to Coachella? Although not statistically significant, About page quality did have a modest positive correlation with ranking improvement. Thank you for the amazing data and info! I did my homework to find why, especially that one of my site lost 10 percent. We can’t think of a lot of things that are more frustrating than a clogged toilet. For some time, many marketers have considered it a best practice for ecommerce sites to add high-quality informational content to their websites. Spray this concoction directly onto your plants, making sure to fully saturate the leaves. We subjectively evaluated the quality of About pages specifically with an eye towards how well they communicated expertise and credibility. THE JACKET. I agree with your analysis, for the most part it was about Query Intent. Your research confirmed many of my suspicions…it’s always nice to have ‘back up’. D on May 30, 2019: Mixing dish soap with this miracle product might be the answer. Any feedback is welcome: https://t.co/V4y7iAxuxk, — Brian Chappell (@brianchappell) August 10, 2018. The preliminary statistical findings are based on complete data for about a dozen URLs each from 51 different websites, 33 of which saw significant and sustained declines beginning August 1st, and 18 that saw significant and sustained growth during that period. I could not find much difference and I could not figure out why some sites lost traffic yet they had good EAT and YMYL. Brilliant analysis, thank you- very much looking forward to the Recovery Guide. Wow, what a scary place the internet has become to the unprotected. Visit ESPN to get up-to-the-minute sports news coverage, scores, highlights and commentary for NFL, MLB, NBA, College Football, NCAA Basketball and more. For example, we noted a handful of non-US based ecommerce sites losing rankings in US Google.com. Although we didn’t collect optimization data because we weren’t analyzing sites at the keyword level, in our work for clients we have noticed a lot of examples where semantic “meaning-based” optimization techniques saw significant gains. Find expert advice along with How To videos and articles, including instructions on how to make, cook, grow, or do almost anything. Vous trouverez dans ici le détail sur les médicaments remboursés en France entre 2012 et 2019 (quand des données plus récentes seront publiées, elles seront mises à jour) Au programme : Classement des titulaires (sociétés) au global et par an Classement des In certain situations those in-network links can be really helpful — who knows the best bouldering sites better than another enthusiast? This dish soap insecticide is also effective at killing other vegetable garden pests, including mites, mealybugs, and whiteflies. In any case “Content Quality” isn’t a single signal but some combination of lower-level factors like relevancy, writing quality, satisfying the query intent, and presenting the content well. We are working on collecting more data to determine what it means to have a good Query Intent Fit, and what can be done on a practical level to reinforce fit. But if we assume that health-related sites now have a higher bar for Website Quality, the riddle becomes more clear. However, site speed is a worthy goal regardless of whether or not it brings SEO benefits! There will be no disguising the birthday star with this large outdoor yard sign! Further research will revolve around how shopping and ecommerce can safely be integrated, and which signals appear to support shopper satisfaction. Most articles on my site has these and there are occasionally 10-2 affiliate links from one article. We run a health website with experts reviewing the content, We lost around 60% traffic. How might we algorithmically distinguish sites like that from something that looks like it was built on Geocities? Each of those 10 blue links on page 1 are playing the game by a different set of rules. Or a medical site selling ads to pharmaceutical companies? Network patterns for sites large and small. I suspect that’s because sites executing well in this area are generally better at UI and web development, which may be measured by other signals. But in other instances the value from mingling commercial and informational content is less clear. Signing up for Capital One Shopping does not enroll you into any any credit card rewards program. I can’t really spot a difference between them and sites that got the short end of the stick like e.g. It’s hard to beat LonelyPlanet for content quality and expertise in the travel industry, but they have some hard to distinguish sponsored content that could be seen as deceptive, as well as thin UGC. You wrote that “Sites that gained in the latest algorithm update, like Examine.com, UpToDate.com, HealthLine, MedLinePlus.gov, and Drugs.com all managed to earn a significant number of links from mainstream, high TrustRank websites.”. All levels, from beginners to experts, are welcome. I looked at the following: presence of EAT and YMYL for those sites that lost and gained. In each of these examples, you have a passionate subgroup that is much more vocal online (read: linking more) than a silent majority that reflects mainstream viewpoints. It’s refreshing to read something different that looks at sites from each angle. Questions? Would be fun if you wanted to have a look because its crazy over here. — it would be easily fooled. Wrecked: https://t.co/CMgK8aebD4, https://t.co/7rynuQvKom, https://t.co/tEZ5VABw7l, https://t.co/lKUSkUwPJR, https://t.co/BSwgHOnW68, https://t.co/ypVi9WupJq pic.twitter.com/38sTEReUHJ, — Tony Spencer (@notsleepy) August 6, 2018. Part data scientist and part growth marketer, Matt Bentley has spent 20 years growing internet startup companies in 5 different countries as a Founder, CEO, CMO, and SEO consultant. Now I can use this data to substantiate arguments with gurus on Twitter. It seems like you’re sitting on a gold-mine of opportunities to help the big players recover. Here are a couple examples of excessive ads on authoritative sites that saw rankings declines: Content Quality is amongst the most subjective factors we looked at, and we mainly included it to appease all the vainglorious folks who emerge from obscurity at times like this to say helpful things like “just write great content and you’ll never have to worry about a Google update again”. Amazon’s private and select exclusive brands See more Disposable Protective Face Mask, Breathable 3 Ply Masks with Earloops,with Melt-Blown Cloth (Blue 50pcs) 4.5 out of 5 stars 616 For more background on query intent, see, : MyProtein.com, LonelyPlanet, SelfHacked.com, : Most gaining sites did a good job with this on keywords where they gained, : Ask your friendly neighborhood Black Hat, what Google was trying to accomplish with the Medic Update, Ranking Factors Associated with Traffic Gains or Losses, Factors that didn’t seem to make a difference, https://www.dietdoctor.com/blood-pressure, http://www.cleverhiker.com/best-sleeping-bags, https://examine.com/supplements/fish-oil/, https://www.consumerismcommentary.com/the-best-online-checking-accounts/, https://www.selfhacked.com/about/profilepictures_0003_evguenia/, How to Identify a Content Gap with Keyword Research, How to keep your remote work team connected. The article you have here is every useful and enlightening to web developers, medical online content creators and medical professionals alike. The latest news and headlines from Yahoo! Beefing up your About page to emphasize credentials, authority, and expertise is one of the actions frequently recommended to fix Medic traffic declines by SEOs focused on the EAT aspects of the update. May update fucked it up heavily but it was back to normal and better within 14 days again. Achieve your health goals with LIVESTRONG.COM's practical food and fitness tools, expert resources and an engaged community. I tend to rank for keywords that are now relevant to the pages they are on and it seems I will have to write pages on those lost keywords, If I want to ever rank for them again. Choose your target ahead of time during simultaneous shooting. However, it does seem that this update tended to shift things up the seriousness scale a bit: I have an extensive article about it with dozens of sources pointing to scientific studies and it was written by nutrition expert. All those sites that showed sighs of gain have one thing in common: explored knowledge and topic gap in-depth. Google does have an identity layer, but as local SEOs will tell you, it’s determined by a lot more than your Contact Us page. https://www.selfhacked.com/t1/ Fort Bragg's Clay Target Center is one of the largest shotgun shooting facilities in the state of North Carolina. I lost most of those queries that were on these pages since they were not satisfying searcher intent. And many of the most credible experts in every industry wouldn’t bother putting that kind of stuff in their About pages, either because they feel their reputation precedes them, or simply because they don’t like self-promotion. My hunch is that Google doesn’t need to do this because good-looking sites are already being rewarded by so many other signals that are both more robust and easier to calculate, such as links, engagement, and brand metrics. Capital One Shopping Credits are subject to terms and conditions that are available at capitaloneshopping.com and are separate from any rewards you may be earning on a Capital One rewards credit card. I think that’s an important distinction, because as Google themselves have pointed out, you don’t need necessarily want a 5,000 word answer to “what time is the Super Bowl?”. However, because it’s in such high demand, it can be much more difficult to find sanitizer than it used to be. Vous pourrez consulter chaque type de crime ou délit (103 différents - 4 inutilisés dans la publication) au niveau national, départemental et jusqu'au service de police ou gendarmerie. It was always in the first page (for the past 2 years) but after August update it is at the end of second page. It’s a hard one, looking for article regarding that. Subjective evaluations are a recipe for bias, but given our team has no particular interest in any one factor “winning”, at least it’s plausible that we were all inaccurate in a randomly distributed way. While improving your About page is an excellent idea for many reasons, the difficulty in objectively scoring About pages underscored my skepticism over its validity as a machine-readable signal. But in other instances the value from mingling commercial and informational content is less clear. We’re working on it, I promise! spray – Das Spray 1683. liquid – Die Flüssigkeit 1684. fuel – Die Kraftstoff 1685. underwear – Die Unterwäsche 1686. dome – Die Kuppel 1687. population – Die Bevölkerung 1688. affection – Die Neigung 1689. religion – Die Religion 1690. singer 1691. Save my name, email, and website in this browser for the next time I comment. Dirty chopping board? As a team that combines marketers with data scientists and engineers, we believe a key part of an SEO consultant’s job is to help clients understand how Google’s high-level objectives like “make great content” or “become the leading authority in your field” translate into actual machine-readable signals, and how you can improve your content marketing processes to strengthen those signals while still balancing other business objectives. I think you have a big audience waiting to hear you thoughts on this! Bottom line: yes, Google cares about your expertise and authority. But it seems like you kill one and two or three more show up. Seems that Google declared war on any natural health publishers that offer solutions other than big pharma. I just finished writing 5 informational articles in order to lower the affiliate link per article ratio since these will only link internally. Capital One Shopping Credits are subject to terms and conditions that are available at capitaloneshopping.com and are separate from any rewards you may be earning on a Capital One rewards credit card. Author credentials had a small positive correlation. In regards to Inbound Link Trust. We are located outside of Fort Bragg in Spring Lake and are open to the public. Sites like RedBull, Patagonia, Huckberry, Madewell, FreePeople, REI, HomeDepot, or BetaBrand connect with their customers so effectively they start to blur the line between store and media destination. I hesitated to even include this as a factor because it’s more of a unifying hypothesis than a signal. Perhaps the challenge of executing well explains why it’s also easy to find examples that contradict the query intent hypothesis. Cairndow Clay Target Club is an SCTA Registered shooting ground located on the Ardkinglas Estate on the shores of Loch Fyne, Western Scotland. There are also 3 extremely low quality and short articles that discuss the mixture of both. If I search “shoes” I probably don’t need a 500-word explanation of shoes like I get from Macys or 6PM.com — I just want the online or local shoe stores with the best selection, pricing, customer-friendly policies, and shopping experience. We’ve seen some significant (and unfortunate) gains in low quality sites that aggressively use keyword anchor text (see the third column in the competitive analysis tables above). Not across the board of course, after all this is SEO, but a factor worth looking at. Mostly due to black hat links with excessive keyword anchor text. Posts published by Berliner Zinnfiguren (berlinerzinnfiguren) on Bloglovin’. Keep your dominant eye on the target and follow with the barrel. Keep reading on the next page! Great tips in generating traffic and how Google works with the Medic Update. Did your Google rankings drop dramatically? There were many changes, and they impacted different query types and websites in different ways. My skepticism over author reputation as a signal centers on the technical hurdles of reliably evaluating something like that. I’d love to see an update since the changes in March. Whatever you have mentioned completely resonate. But in other situations, close-knit affinity groups can create a sort of “link filter bubble” where a bunch of closely-related sites essentially cite each other as sources. To cut the whole story short of methodology, hypothesis, data analysis, and conclusions, I just took 20 sites that registered gain and 20 that lost. If I search a serious health query like “symptoms of colon cancer”, it’s extremely important that I receive scientifically accurate, comprehensive, and unbiased information. We are a custom essay writing service that's open 24/7 Who Works in Our Academic Writing Service? 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